Help customers prepare for their first massage

Help someone choose a session length

Put the length and full price beside each session. Explain the difference between the choices in terms of what happens during the visit. If you offer chair and table sessions, describe both without assuming the reader has tried either. Keep the explanation about the appointment itself.

Say whether the listed time includes the opening conversation and changing or means time spent on the massage. Give the total time someone should allow at the studio. Explain how a customer who is undecided can ask for help choosing. A longer session should have a useful description rather than a promise of a better result.

Describe arrival and intake in order

Start with the entrance, where to wait and when to arrive. Explain who greets the customer and what happens before the session begins. If you ask them to arrive early for a first visit, give that instruction beside the appointment time so it can be included in their plans.

Describe when intake is completed and how the therapist discusses preferences and questions. Say whether anything needs to be prepared beforehand and how those instructions arrive. Keep the general booking request focused on arranging a time; explain how any personal intake information is collected separately. Give someone a way to ask about access to the room before visiting.

Explain the customer’s comfort choices

Use plain words for clothing and privacy. Explain which sessions stay fully clothed and how changing and covering are handled for the others. Describe the actual arrangements in your room rather than assuming a first-time visitor knows the routine. Say where belongings can be left during the appointment.

Explain that the customer can ask for a change in pressure, position or room temperature, and can pause or stop the session. Make clear how those preferences are discussed before starting and checked during the visit. Keep this information easy to find before booking. The page should describe the customer’s choices without asking them to justify a preference.

Put cancellation terms before the request

State the notice you need to cancel or move an appointment, using hours or days rather than a vague request for plenty of notice. Give the way to contact you and explain any charge for late changes or a missed visit. Use the same wording wherever customers read the booking terms.

Describe how a requested time becomes a confirmed appointment. Repeat the agreed session, price and arrival details in that confirmation, along with the cancellation instructions. Explain how someone hears that a change has been accepted. If you need to move an appointment yourself, say how you contact the customer and agree on another time.