01 / Harvest shelves
Show which honey harvests are on your shelf
A spring jar and a fall jar can be different choices, even from the same farm. Show each harvest on the shelf page, then explain what is available now and how someone can have it set aside.
Give each harvest a name and a date
List the harvests separately, using the season and year to distinguish them. Add short notes about the honey’s flavor and color so customers can compare jars in familiar words. Put jar size and price beside each choice, with the same names used on the shelf and in pickup requests.
Date the current shelf list and say when it was checked. If you also sell comb honey, candles or wax blocks, give those goods their own sizes and prices. Keep expected harvests separate from honey already bottled and available. A photograph can show the jars, but the written list should explain which ones someone can ask for today.
Keep sold-out harvests visible
Mark a finished harvest as sold out where it was listed. Say if there will be no more until the following year’s harvest, naming the year. If the next arrival is an estimate, describe it that way. Keep the remaining choices easy to find beside the sold-out entry.
Remove unavailable jars from order choices so the page and request agree. Explain how often stock is checked and that an unreserved jar can sell between updates. Give someone a way to ask about a favorite before making a special trip. Say how you discuss an alternative if their chosen harvest is gone, without quietly substituting another jar.
Put shop days beside the shelf list
Show open days and hours, closed days and the farm shop address. Say whether those hours apply year-round or only for a named season. Put dated holiday changes beside the regular schedule. Someone coming for a jar should be able to plan the trip without interpreting a summer notice in November.
Explain where to arrive for browsing and for pickup. If hive tours happen in a different season or need an appointment, give their arrangements separately so shop hours do not suggest a tour is available. Keep the current shop schedule on the homepage and pickup page too. Remove a temporary notice after its dates pass.
Explain when a pickup order is agreed
Ask for the harvest, jar size, quantity and preferred pickup day. Give customers room to list a mixed order using the same product names as the shelf page. Explain that the farm checks the whole order before confirming stock, the total price and a pickup time.
Say when payment happens and how long a confirmed order is held. If you offer pickup only, make that clear before someone supplies their details. Explain how to request a different day or change an item. The reply should say whether the order is still being checked or is ready for the agreed pickup.
04 / The Work
See the customer’s next step.
